If Google Places has been your de-facto method of driving online customers to your brick-and-mortar business, big changes are on the way. Google is importing Google Places into Google + Local, and this means big changes for businesses and consumers who use the internet to find local establishments. This post is all about Google Plus Local Optimization.
Writing is one of the things I love doing in life. I discovered this just shortly after I discovered how much I love singing. When I was a kid, I’d write out stories and short-novels of superheroes and fantasies I’ve always dreamed of being in. Some people say writing is a gift, some say writing is a skill. I think writing is an art that is developed through skill. How different can SEO Copywriting be?
The recent Google algorithm updates of Panda and Penguin were the latest interventions in a long history of combating unethical link building and spam content sites.
If Panda was the new "law of the land," Penguin is law enforcement. Google's new algorithm update signals the beginning of the end for spammers, but it also spells trouble for honest webmasters. What Penguin does is try to better enforce the Panda filter by filtering over-optimized websites from its search results. That's right, penalties aren't just for blackhat sites anymore.
Google is constantly changing and improving. The recent Penguin update has changed the way we look at linkbuilding. It used to be about quantity and quality. Right now, linkbuilding is shifting away from quantity - giving a much higher emphasis and importance on link quality and link naturality.
How Google Penguin Updat affects your SEO and how you can recover from it. Check your Linkprofile, create great content and get back on track!
Over optimization is all about sprinting with your SEO in such a way that you’re already leaving your best partner behind - content and value. The internet is not a sprint. It’s a marathon. You don’t sprint until you’ve run a long one and the finish line is a few meters ahead.
Over Optimization has been the recent craze of those who were unfortunate enough to be hit by this Google algorithm change. It’s not an easy thing to deal with over optimization. So how do you get back on track once you’re hit?
Google Plus Optimization isn’t so far from being an SEO technique that we can all use especially now that Search Plus Your World has rolled out.